Caramel

Caramel is an AI-powered advertising platform that allows agencies, businesses, and freelancers to design, administer, and optimize ad campaigns without the need for technical expertise. It optimizes performance to maximize return on investment, automates ad creation, and conducts campaigns across multiple platforms.

Features of Caramel:

• Easy Campaign Setup: Instantly generates content from a straightforward product description to create ad campaigns.
• AI-Powered Ad Creatives: Utilizes artificial intelligence to generate high-quality images and videos that are seamlessly integrated with Shutterstock's premium media library.
• Multi-Platform Advertising: Manages campaigns across 11+ platforms, including LinkedIn, Instagram, Google, Facebook, and Spotify, from a single dashboard.
• Automated Optimization: AI continuously optimizes budget allocation, targeting, and ad copy to improve campaign performance.
• Performance Tracking Dashboard: Offers a user-friendly interface that allows for the surveillance of campaign success in real time.

• Marketing Agencies: Utilize a white-label solution to effectively manage multiple client campaigns.
• Ecommerce Brands: Maximize online sales by utilizing AI-optimized advertisements on a variety of platforms.
• Digital Marketers & Freelancers: Develop and oversee high-performing advertising campaigns without the necessity of a substantial team.
• Small Businesses: Implement successful advertising campaigns without the need for technical expertise or the employment of a marketing specialist.
• Enterprise Companies: Optimize efficacy at scale and automate ad management.